He’s the iconic footballer that’s doing incredibly well with Real Madrid and SKIMS isn’t the only deal,’ he said. He’s got a very big Lucozade deal as well. He’s obviously got a fantastic deal with adidas. Bellingham, who could arguably be labelled as the most marketable young sportsperson on the planet, new england football kit also has a partnership with Lucozade while his starring role in the recent Adidas advert just highlights his billing as a global name. The SKIMS partnership dominated coverage far and wide across social and written media, england football top demonstrating Bellingham’s reach and star-studded status. Football progressed internationally mainly through education systems that encouraged young men to pursue playing the sport and create their own clubs post graduation.